Analysing the Notion of Nationalism n Kamila Shamsie’s A God In Every Stone
ABSTRACTThe notion of nationalism demonstrates one’s attachment to home country. Nationalism is a thing that is gifted to a national ...
Tag: loyalty
Store Loyalty and Impulsive Buying
ABSTRACTThe objective of the study is to find out what factors trigger a customer to go for impulse buying decision. ...
Effect of Consumer Brand Engagement on Brand Loyalty: Case of Mobile Phone Services
ABSTRACTThe aim of the study is to determine the impact of each of these variables on brand loyalty (BLY) while ...